8 Metrics That Quantify R&D Spending Performance

Webinar Description

This program focuses on key performance indicators [KPIs] that have R&D spending in their calculation. The metrics range from corporate metrics that are either reported to Wall Street or used by analysts and CFOs, to measures that help to divvy-up funds across business units of different purposes and performance levels, to measures that improve the ranking of investments, to measures that can be used to modulate overspending or underspending for corporate and industry considerations.

We'll begin the program with a discussion of R&D intensity and how it differs across industries and examine some recent cross-industry findings regarding the specific spending of funds for Advanced Development activities. These subjects make for a good lead in to the eight R&D spending metrics as industries are different, as are the quantified values of their metrics.

Bibliographic references are provided for the numerous cases and examples we cite to enable all participants to further their investigation on the subjects of specific interest.

There will be two polls.

Demo Recording | 7 Minutes | 8 Metrics

These demo recordings of recent webinars and courses give viewers an idea of the subject matter by sharing the cover and table of contents of the document used in the program. You will see how we set the stage as we begin. You will get an idea of how we package the full-length recording, and the music we add, in 7 minutes. Some folks say that our numerous complete bibliographic references, with the URLs, of the sources we cite, saves them hours surfing the web to find accurate and reliable information. Check out the demo. Get the full length version. Please click on the TV screen at the bottom of this page and it will bring you to the GGiSTORE.

8 Performance Measures Based On R&D Spending

  •  ROI
  •  RORC
  •  PRR
  •  PGF
  •  RDE
  •  RDP
  •  RDFPO
  •  RQ

Webinar Take-Aways

  •  The lay of the land on R&D intensity across major industries.
  •  Pre-publication findings on cross-industry spending on Advanced Development.
  •  8 metrics that incorporate and quantify the performance of R&D spending.
  •  Case study examples of Fortune 500 companies for several of the spending metrics.


Bradford L. Goldense, President, GGI

Brad Goldense has been focusing on the strategies, tactics, and operations of product management, development, and manufacturing since the 1980s. He has authored over 300 publications and consulted to over 200 companies across the world. Some 500 companies have participated in his seminars and masterclasses. Mr. Goldense holds a BSCE from Brown University and an MBA from Cornell University; along with professional accreditations in new product development, engineering, manufacturing engineering, production and inventory management, and computing. Brad taught in the Executive Masters in Engineering Management program at the Gordon Institute of Tufts University for nineteen years. He has appeared on World Business Review, CNBC, and PBS.


Thursday, December 6, 2018 - 2:00 PM Eastern Time

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Improve your ability to squeeze the most out of each R&D dollar you spend.