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Volume 7, Issue 4 - May 3, 2006
GGI RapidNews is published approximately once a
month.
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In This Issue
MANAGEMENT PRODUCTIVITY - Product Viability
Index
MANAGEMENT PRODUCTIVITY - BW Global
Top 25 Innovative Companies
UPCOMING PUBLIC SEMINAR - June06 Product
Development Innovation Summit
BOOK REVIEW - Behind Closed Doors by
Johanna Rothman & Esther Derby
NON-PROFIT CONFERENCE - Society of Concurrent Product Development -
Early Bird Rates
UPCOMING PUBLIC SEMINAR SEMINAR - Sept06
Product Development Metrics Summit - Early
Bird Rates
THE WISDOM iSTORE FEATURED PRODUCT
- Primary Research On Capacity
THE WISDOM iSTORE NEW LISTINGS - 3 New Listings @ 1 Article & 2 Tech Papers
BIENNIAL PRODUCT DEVELOPMENT SURVEY
- 2004, 2002, 2000, 1998 Results
GATEWAYS TO KNOWLEDGE - A Monthly Feature
CALENDAR OF INDUSTRY EVENTS - A Monthly
Feature
TELEVISION EVENTS - Alexander Haig's
World Business Review
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MANAGEMENT PRODUCTIVITY
The GGI Editors cannot yet attest or otherwise to this recently released product,
but it has clearly made the cut for news items that RN readers should be aware of.
Product Viability Index,
Excerpt of Press Release: April 19, 2006
http://www.prleap.com/pr/32619/
(PRLEAP.COM) Morgan Hill, CA - Brown & Company LLC announced today
an online validation tool for evaluating market viability for new products.
Called the Product Viability Index, it is designed to act as an "early warning system"
for critical product issues and fill an important gap in the research spectrum.
"New products fail at an extremely high rate for a variety of reasons,"
said Ronald Brown, principal of Brown & Company LLC. "Unfortunately,
most companies don't have a good methodology for understanding and tracking
critical marketplace success factors and correcting major problems early."
Brown & Company currently has a free White Paper on their website if you
provide your contact information: "
How to Validate 'Market Readiness' for New Products."
More about this may be found through the
Brown & Company home page.
MANAGEMENT PRODUCTIVITY
The GGI Editors have been going a bit heavy on the subject
of "innovation" these past few months. After steady growth
in the "management science of innovation" since about 1990, the
subject has reached a critical mass of knowledge and practitioners
in the early 2000s. At the present time, it has "crossed the
chasm" and is now heading rapidly up the growth and adoption curve.
GGI believes that industry's adoption of sweeping change occurs in
quintiles, taking 2-5 years for each quintile depending on the
complexity of the initiative. This year's Business Week feature
article of top innovators, and the next few years after this,
likely represent the passage of the first quintile using new
management science in the area of innovation. The identifiable
common themes across these ranked companies the next few years
will be what the remaining four quintiles adopt in the next 1-2
decades.
"The World's Most Innovative Companies"
Excerpts From BusinessWeek Article: April 24, 2006 Pages 63-74
"Business week joined with The Boston Consulting Group to produce our second
annual ranking of the 25 most innovative companies. More than 1,000 senior
managers responded to the global survey."
The three causal factors measured were "Process Innovation, Product Innovation,
and Business Model Innovation." The two result factors measured were "1995-2005
Margin Growth and Stock Returns." Three private companies made the list: Virgin,
IDEO, and IKEA. Apple was ranked #1.
Five "Best Practice Ideas" were featured. [GGI editors paraphrased as each
idea was a paragraph. See the inset box on page 67 of BW.]
- Relocate to achieve designing face-to-face, in-person, and working concurrently.
- Measure intangible traits of managers as well as their numbers.
- Breach the top management-troops communication barrier.
- Practice story telling of tales of a corporation's historical values and successes.
- Interact with, and preach vision directly to employees.
Eight "Enemies of Innovation" were cited by at least 18-32% of respondents.
The "Enemies" spanned a range of issues. [See the inset box on page 68 of BW.]
- Lengthy development times
- Lack of coordination
- Risk-averse culture
- Limited customer insight
- Poor idea selection
- Inadequate measurement tools
- Dearth of ideas
- Marketing or communication failure
Seven "Clear Facts for a Hazy Process" are seemingly among the
emergent metrics for measuring the results of innovation.
[See the inset box on page 70 of BW.]
- Overall Revenue Growth
- Percentage of Sales From New Products or Services
- Customer Satisfaction
- Return on Investment In Innovation
- Number of New Products or Services
- New Product Success Ratio
- Higher Prices
Please manage the temptation to just grab these listed practices
and measures and begin using them. The article offers perspective
and context that likely will influence your immediate thoughts.
Introducing new management science, or elevating the importance of
current management sciences, cannot be transacted. It must be evolved
and nurtured. To start, the new management science must be learned.
More about this article may be found through the Business Week home page.
UPCOMING PUBLIC SEMINAR - INNOVATION SUMMIT Jun06
GGI will sponsor its R&D
-- Product Development Innovation Summit on June
24-26, 2006 in metro Boston. Please join us for
eight comprehensive modules that surround the subject of Innovation
in R&D and Product Development.
Early Bird Rates and Discounts will
be in effect until Monday April 24, 2006 at EOB Pacific Time.
The Innovation Modules that will be offered are:
All modules feature some level of case study discussion and
examples from a range of industries. There will be three group
exercises where attendees will "try out" well regarded
innovation methodologies to achieve some level of "hands-on."
With all GGI Summits, we will pave the road for you to direct
the selection and implementation of tools and processes that
will bring leverage to your organization.
If RN readers are planning on attending, please register
now for the Innovation Summit.
For more details on the Product Development Innovation Summit,
please go to GGI's
Innovation Summit web site which is also available through
our home page. If you are already registered, leisure
time activities may be useful for planning transportation,
meals, and personal time outside the Summit.
BOOK REVIEW
Behind Closed Doors: Secrets of Great Management, by Johanna
Rothman and Esther Derby. Pragmatic Bookshelf, USA. September 2005.
Copyright 2005 by Johanna Rothman and Esther Derby, ISBN 0-9766940-2-6,
167 pages.
Johanna Rothman is an emergent force in the software industry.
One of GGI's Editors has known Johanna for twenty-five years.
About five years ago, after extensive experience in notable companies,
Johanna started consulting and writing. Her work has been positively
received in a short period of time. While she has deep technical
credentials, both of her books are focused on management and people.
Her first book was written more directly for the software community.
Her second book reviewed here, "Behind Closed Doors: Secrets of Great
Management," is technology neutral. It is about management in
technical environments and management in general.
The book addresses the basics of management in a quite
lovely style and overall length that is well suited for
today's readers who have many things to juggle. While not a
book that seasoned top managers will learn much from, it is a
book that seasoned top managers may benefit from by exposing
it to younger professionals that are learning about management
and how to manage. As GGI Editors reviewed it, books like
"Peter Principle," "One Minute Manager," and "Who Moved The Cheese"
came to mind. There is a definite practical usefulness to
this work by Rothman and Derby.
The book moves in and out of first person and third person.
There are many "conversations" between managers and individuals,
and between individuals and team members, that read like what
really happens during a work day. To RN readers that prefer
novels, this book may be a bit of a jolt. To readers that grew
up on MTV, this book might be just the thing to assist them through
the early phases of becoming a manager and managing.
You can find more information about this book or purchase
it through
Amazon.
CONFERENCE OF INTEREST [Non-Profit]
Society Of Concurrent Product Development, Inc. [SCPD] - 9th WW Conference
formerly Society of Concurrent Engineering, Inc. [SOCE]
http://www.scpdnet.org
Many RN readers know of GGI staff and affiliate volunteer activities
in this non-profit association to promote and teach the "Concurrent Engineering"
and now "Concurrent Product Development" Body Of Knowledge dating back to 1992.
Dick Power, Don Stewart, Anne Schwartz, Richard James, Renee Dorjahn,
Brad Goldense and others [People] have all held or still hold leadership roles.
We have a quite distinguished Advisory Board that adds to the capability of the
well seasoned WW Board.
SCPD's Five Pillars of Knowledge have served many leading
companies over the years to orchestrate fundamental change
in their organizations to meet the much more competitive global
environment of today. A major revision to this BOK is due out
in the next several months, along with the first issue of SCPD's
new Refereed Journal "The Journal of Concurrent Product
Development [JCPD]." Our quarterly publication by long time
Editor John Cushman,
Concurrency, is always worth a read. That
is especially true with regard to the
June 8 Conference Issue.
This 9th
WW Conference also marks a milestone for SCPD. We will
be inaugurating new President Peter Fritz who is Manager of
Technical Education at 3M Corporate in Minneapolis. Peter
will deliver the Keynote address on Concurrent Practices and
their relation to Six Sigma, Lean, Agile, Stage-Gate, Systems
Engineering and other development practices of today. As a
Six Sigma Blackbelt with umpteen line management jobs, Peter
is now lead educator for one of the worlds most innovative
companies.
We are looking forward to something quite different this year for
the main body of the conference. The approach this year will be highly
interactive and hands-on. Speakers will include
Peter Fritz as Keynote,
Gary Rosen, a VP at Varian Semiconductor, Roger Lundberg from
DaimlerChrysler, John Miller from J.D. Power Associates, Will Hill of
UnltraCell and others from firms such as Bose and Raytheon. A number
of seasoned technically-savvy facilitators will be assisting break-out
groups during the day. We'll leave it at that to tease the imagination.
Frank Hull and Paul Collins, Arizona State and U Washington respectively,
who are respected researchers in concurrent practices will discuss the BOK as
a closing presentation.
There will be two Post-Conference Seminars on Friday morning concluding
in mid-day.
Download a
Brochure.
Register now. No attendee will pay more than $500
for the whole day and one-half. The Early Bird Rate Ends May 15.
Early Birds can't possibly pay more than $450. All Non-Member
registrants will receive a complimentary one year membership in SCPD.
UPCOMING PUBLIC SEMINAR - METRICS SUMMIT Sept06
We are delighted to be offering our Metrics Summit again in
September 2006. Many prior Metrics Summit participants were
kind enough to share their written comments about the Metrics
Summit so that future participants could get a better idea of
what to expect.
Testimonials.
Early Bird rates will be effective
through July 24 at EOB Pacific Time. Discounts are available
for individuals and company teams of three or more.
GGI's
Product Development Metrics Summit will be held
September 19-21, 2006 in metro Boston. Please join us for a
series of 3 seminars, focused on 3 major areas of importance
to R&D executives and managers.
The first seminar (Measuring Product Development II (MPDII) - March 14)
addresses the subjects of setting hurdle rates, assessing risk
and complexity, tradeoff analysis, measuring capacity, and
assessing overall financial performance. Click to view the
MPDII abstract or to download the table of contents.
The second seminar (Proactive and Predictive R&D Metrics
(PPRD) - March 15 AM) focuses on three different stages of developing early,
predictive metrics that will enable managers to foresee issues on the horizon
or to know that success is in front of them. Click to
view the PPRD abstract
or to download the table of contents.
The third seminar, a capstone, (Product Development Metrics Portfolios
(PDMP) - March 15 PM and March 16) covers the areas of metrics for R&D and
product development that are not discussed in the prior two seminar days and
then shifts focus. Company teams gather and working groups form around Innovator,
Innovator/Extender, Balanced, and Extender R&D strategies for the purpose of
developing a set of measures for the R&D organization as a whole, including the
few measures that should be used by the corporation to measure R&D productivity,
output, and overall performance results. Click to
view the PDMP abstract
or to download the
table of contents.
All three seminars are geared to executives and top-level professionals that
manage entire organizations, departments, and budgets; and senior program
management executives.
Registration is easy. If you are registering a team, you can register any
number of people in one transaction. Our site provides for the contact information
for one person though and we will contact you to get the contact information for
the remaining registrants. If you are already registered,
leisure time activities
may be useful for planning transportation, meals, and personal time outside the Summit.
For more information please
download a brochure.
THE WISDOM iSTORE FEATURED PRODUCT
Discounted Item: Periodically, GGI's iStore features one item that
we discount 40%. We just changed the item a few days ago. For the first
time we are discounting our primary research report, including ground breaking
research on staffing ratios and time spent on new product development, that
we performed in 2002 and published in 2003.
MR24h
"2002 Product Development Metrics Research Results (Hard Copy)" [list price $1,784.00]
Goldense Group, Inc., Needham, MA, USA
March 28, 2003 [223 pages] $1070.00
The 2002 Product Development Metrics Survey focused on resource
and capacity management practices and metrics. Results of the
research are offered in three reports of increasingly detailed
description and analysis: Research Highlights (MR21), Research
Summary (MR22), and Research Results (MR24). These three separate
reports provide, respectively, an executive summary, middle-management-level,
and detail-level view of the survey data.
The 2002 Product Development Metrics Research Results is
a 223-page report containing text and presentation slides
that describe and analyze the survey population both as a
whole and segmented as follows: Public vs. Private Companies;
Smaller vs. Larger Companies; Process vs. Repetitive/Discrete
vs. Job Shop Companies; Higher vs. Lower Technology Companies;
and Companies with More vs. Fewer Employees. The report summarizes
the overall survey results and provides details on the profiles
of the survey respondents. The five research subject areas
were loading the RD&E capacity pipeline, providing capacity
for RD&E activities, balancing cross-functional resources
(staffing ratios), systems, tools, and metrics used to manage
capacity, and RD&E metrics used in industry.
This research provides interesting results regarding the methods
companies use to select projects and to establish and manage backlog.
The report provides details on staffing ratios and the resources,
both within the development function and in the cross functions, that
companies are allocating to new and existing products. Also discussed
is the infrastructure in place to enable resource and capacity planning
and management.
GGI's Featured Item changes approximately every other month and is
always offered at a 40% discount. To order this material, please go to
GGI's Featured Item.
Recently Released Items: While not a featured item, we want to make
you aware of a recently released coursebook, the one that is used for
GGI's 3-Day Innovation Summit (S8).
S8 "R&D - Product Development Innovation Summit Coursebook"
1st R&D - Product Development Innovation Summit, Goldense Group,
Inc., Needham, Massachusetts, USA, Copyright © 2006 Goldense Group,
Inc., ISBN 1-932468-44-7
January 2006 [520 pages]
This coursebook covers the range of topics around the subject of
innovation that are of interest to persons responsible for directing
and managing innovation at the corporate and business-results levels.
This is the material that underlies GGI's 3-Day R&D-Product Development
Innovation Summit which was first offered to the public on January
17-19, 2006 in Norwood, Massachusetts, USA. While in MS Powerpoint
format, this is a data-intensive document that is consistent with GGI's
industry reputation in the quantitative aspects of product development
and innovation.
The first section of the R&D Innovation Summit Coursebook contains
industry benchmark information about: product selection and intellectual
property management and decision processes, pipeline yield rates from
ideation to commercialization, relative innovativeness of tools and
techniques used by today's product developers, top management short
list of practices that fuels R&D productivity, and an inventory of
"all" innovation tools in the marketplace today.
The second section contains more in-depth information about four
major innovation-enablers: Lead User Analysis, Six Hats, Triz, and
Semantic Processing. The second section also contains more in-depth
information about: Trade Secrets, Trademarks/Servicemarks, Copyrights,
and Patents.
The third section contains information on five subject areas that
are part of an overall innovation environment: additional software
such as self assessment and DSS and IP management, insourcing and
outsourcing innovation, metrics and measures for innovation environments,
and reward and recognition processes and mechanisms. The Summary
highlights the contributions of five prominent books in the field of
innovation that are used by corporations. The brief Conclusion
indicates the places in product development processes where the use
of innovation tools may have the best impact, along with positioning
innovation strategically, and within technical and product management
functions.
For more information, or to order, any GGI products please go to
The Wisdom iStore.
S8 is specifically located at
The Wisdom iStore.
THE WISDOM iSTORE NEW LISTINGS
Three items were added to the The Wisdom iStore since we last wrote you.
Please click on the item number for a more detailed description and ordering
information.
A65...
Bradford L. Goldense and John R. Power, "The Right People
For The Right Team," Machine Design, Penton Publishing, Cleveland,
Ohio, USA, Volume 78, Number 6, March 23, 2006, Page S1, ISSN
0024-9114 Price: $30.00
Description: This article features primary research conducted
in 2002 by GGI in the areas of time spent on new products and staffing
ratios between different departments within Engineering/Product Development,
and cross-functionally. The premise of the research is that understaffed
departments cause bottlenecks in the product development pipeline, analogous
to critical work center analysis in manufacturing operations. Time spent on
new products versus sustaining and support time is summarized. Ratios between
selected functions within Engineering and cross-functionally are summarized.
T61
.....Bradford L. Goldense & John R. Power, "Linked Metrics
Portfolio Method S 6 Teams Measuring 2 Strategies," Product
Development Metrics: Linked Portfolio Method Seminar, Goldense
Group, Inc., Norwood, Massachusetts, USA, March 16, 2006,
55 Pages, GGI ISBN 1-932468-77-3 Price: $165.00
Description: At GGI's March 2006 Metrics Summit held
at the Sheraton Four Points in Norwood, Massachusetts, six
teams of people across the different companies attending the
PDMP Seminar self-assembled either as a "company team" or
"based on the strategic nature of their company or division
R&D and Product Development strategy" to apply the Linked
Metrics PortfolioMethod to create a set of integrated linked
metrics spanning top to bottom needs for their chosen R&D
strategy. This document contains six different metrics portfolios
drafted for the purpose of measuring the entire R&D organization,
including: overall, projects, functions, improvement efforts,
and corporation-level metrics.
T60
..Bradford L. Goldense & John R. Power, "Linked Metrics Portfolio Method S 8
Teams Measuring 3 Strategies," Product Development Metrics: Linked Portfolio
Method Seminar, Goldense Group, Inc., Norwood, Massachusetts, USA, December 8,
2005, 67 Pages, GGI ISBN 1-932468-78-1
Price: $201.00
Description: At GGI's December 2005 Metrics Summit held at the Sheraton
Four Points in Norwood, Massachusetts, eight teams of people across the different
companies attending the PDMP Seminar self-assembled either as a "company team"
or "based on the strategic nature of their company or division R&D and Product
Development strategy" to apply the Linked Metrics Portfolio Method to create a
set of integrated linked metrics spanning top to bottom needs for their chosen
R&D strategy. This document contains eight different metrics portfolios drafted
for the purpose of measuring the entire R&D organization, including: overall,
projects, functions, improvement efforts, and corporation-level metrics.
For more information, or to order, any GGI products please
go to The
Wisdom iStore. Please
find either Articles or Technical Papers.
BIENNIAL METRICS SURVEY RESULTS
2004 Product Development Metrics Survey - Product Selection,
IP Management, and Top Corporate Metrics: The Summary
and Highlights Reports for GGI's 2004 Biennial Product Development
Metrics Survey are now available for purchase by the public
through GGI's
Wisdom iStore. These reports are completely based on primary
research performed by GGI researchers. The research includes
202 respondent companies. There was a 5% response rate.
McKinsey & Company, Texas Instruments, Rockwell, Kimberly
Clark, JDS Uniphase, Shure, Curtiss Wright Flight Systems
and Datacard are representative of companies that purchase
market research from GGI.
The 2004 Survey focused on the following 5 areas of product
selection and IP management:
- Product Selection Process
- Product Selection Tools
- IP Management Process
- IP Management Tools
- Top Corporate Metrics Used in Industry RD&E
We have already shared many results with GGI RapidNews readers
since we began this line of business in 1998. 2004 Survey
results ran in six RN issues, RN V5I11 - RN V6I5, which may
be found in the RN
archives, along with results from prior years.
Some additional complimentary information about the survey
is available:
The 2 commercial versions of the survey results that we currently
offer for public purchase are:
1. 2004 SURVEY HIGHLIGHTS: A text-only report (75 pages),
including the full text of all the results and analysis of
the survey population analyzed as a whole, and
2. 2004 SURVEY SUMMARY: A report of composite results, where
the survey respondents are analyzed as a whole (149 pages,
includes a full set of graphed answers for every survey question).
Individual sections of the research reports, as well as logical
combinations of sections are also available. All reports are
available in printed or electronic versions.
These reports are available in the Market Research section
of GGI's
Wisdom iStore.
2002, 2000, 1998 Product Development Metrics Survey: The Summary and
Highlights Reports for GGI's prior Biennial Product Development Metrics Surveys
are also available for purchase by the public through GGI's
Wisdom iStore. These reports are completely based on primary research performed
by GGI researchers. Information about the purpose and focus of prior surveys
may be found in our biennial
survey archives.
GATEWAYS TO KNOWLEDGE
GTK-Gateways To Knowledge is a DIRECTORY OF THOUSANDS
OF LINKS to providers of engineering, purchasing, and manufacturing
technologies and services. If you hit the right subjects,
it is more useful than a search engine! The "main entrance"
to GTK can be found at:
http://www.goldensegroupinc.com/gateway/index.shtml
For those of you that do not want to risk going through the
main entrance above, some of the Gateways that we believe
you will find useful or entertaining are highlighted below.
CALENDAR OF INDUSTRY EVENTS
GGI's Calendar of Industry Events contains an up-to-date
listing of links to Conferences, Seminars, Distance Learning
Centers, Colleges & Universities, Executive Education,
and Corporate-Sponsored Universities. The calendar has just
been updated with more conferences and seminars throughout
2005. The categories we follow are:
The categories of conferences, seminars, and distance learning
are further organized into the following subject areas:
- Strategic, Knowledge & General Management
- Marketing & Sales - Mechanical, Electro-Mechanical,
Electrical, & Electronic
- Marketing & Sales - Pharmaceutical, Biotechnology,
& Life Sciences
- Product Development - Mechanical, Electro-Mechanical,
Electrical, & Electronic
- Product Development - Pharmaceutical, Biotechnology, &
Life Sciences
- Manufacturing & Automation - Mechanical, Electro-Mechanical,
Electrical, & Electronic
- Manufacturing & Automation - Pharmaceutical, Biotechnology,
& Life Sciences
- Software, Internet & IT
- Project Management
- Metrics
If you are looking for a conference or other learning opportunity,
check out the Calendar. This free service for our readers
is front and center on GGI's
Home Page. Or, go directly to the Calendar
of Industry Events MEGA Gateway.
TELEVISION EVENTS
Alexander Haig's World Business Review: Brad Goldense
has made several appearances on Alexander Haig's World Business
Review in the past year. Streaming video is available for
all shows, which aired on August 4, September 29 and December
15, 2002 and on May 20, 2003. See below for details.
May 20, 2003 Broadcast of September 29th In-Studio with
Alexander Haig (22.5 minutes): Streaming video for this
segment is available on GGI's
web site.
December 15, 2002 In-Studio with Alexander Haig (7.5 minutes)
on CNBC paid programming: Streaming video for this segment
is available on GGI's
web site.
September 29, 2002 In-Studio with Alexander Haig (22.5
minutes): Streaming video for this segment (as well as
the entire 30-minute show) is available on GGI's
web site.
August 4, 2002 On-Location at GGI (3.5 minutes): This
On-Location field report is available in streaming video on
GGI's
web site.
The web page includes links to download a streaming video
player, if you do not currently have one installed on your
computer.
For more information on any of Brad's appearances on television,
go to:
http://www.goldensegroupinc.com/ggiontv.shtml
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GGI RapidNews is an e-mail publication from Goldense Group,
Inc (GGI). Its subject matter includes survey findings, company
news, book and article reviews, key industry conferences and
R&D information of interest to clients and associates.
Please send communications to rn(at)goldensegroupinc.com.
Thank you.
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