Boston Firm to Conduct Primary Research Study On Innovation Processes, Tools & TechniquesParticipants will receive free 40-page summary at Study's conclusion
NEEDHAM, Mass.--(INTERNAL)--August 2, 2007-- Goldense Group, Inc., will conduct its fifth biennial research study in the field of New Product Development. All study participants will receive a free 40-page summary at the conclusion of the study.
This year's focus will be "Innovation Processes, Tools & Techniques." All product development professionals involved in industry, high technology, and manufacturing are invited to log onto www.goldensegroupinc.com/research-product-development-innovation-process-metrics.shtml to download a copy of the survey.
The questionnaire will explore some of the more tangible aspects of innovation that exist today including the metrics that drive behavior and critical thinking tools. The study will determine today's foremost techniques and will show how well industry understands and uses them.
The survey is designed with confidentiality in mind so interested participants need not receive special approval from their company in order to participate. There are no questions that require disclosure of financial or confidential information and no individual or company names will appear in the report.
At the conclusion of the project, all participants will receive a 40-50 page Summary of Survey results. The summary will provide factual observations, management analysis, and graphed responses.
Since 1998, Goldense Group, Inc. (GGI) has conducted a primary research survey on a biennial basis. The focus changes with each survey but certain topics, such as R&D Metrics and Measurements, are repeated to allow the monitoring of industry trends over time. Business Week, CFO Magazine, CFO Europe, Design News, Machine Design and numerous other publications have cited this research over the past decade. Descriptions of previous Biennial Surveys are available on the GGI Web site.
GGI is a consulting and education firm concentrating in advanced business and technology management practices for line management functions.
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