GGI Press Releases

Bring Innovation ROI to Wall Street with 8 R&D Spending Performance Metrics that tie initial program monies to stock price and market cap - December 6, 2018 @ 2 PM EST.

8 Metrics That Quantify R&D Spending Performance is a one-hour live recorded program by GGI discussing eight Key Performance Indicators [KPIs] that utilize R&D spending in their calculation. Each KPI employs R&D Spending in a performance measure in some way. The program covers investments for programs, spending allocation between business units, upper and lower limits to spending, corporate performance, and metrics that use R&D Spending in relation to stock price and market capitalization. This unique program involves significant secondary research focused on R&D Spending Performance.

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Needham, Massachusetts — (PRWEB)— November 30, 2018 —  This unique program focuses on R&D Spending Performance KPIs. It involves eight distinct Metrics that are very different in their nature and purpose, while all using corporate R&D spending in common in their calculation. All are aimed in capturing return on innovation [ROI] or rate of return [ROR].

Years go by between the time a decision to develop a product is made and the time that commercial results can be seen on Wall Street. However, it is that initial decision to spend money on research and development that generates those market results years later. R&D Spending is the common thread.


This program focuses on key performance indicators [KPIs] that utilize R&D spending in their calculation. The metrics range from corporate metrics that are reported to Wall Street and/or used by analysts and investors, to measures that help CXOs and CFOs to divvy-up funds across business units of different purposes and performance levels, to measures that improve the ranking of investments, to measures that can be used to modulate over-spending or under-spending to maximize corporate and competitive performance.

The Program

We begin the program with a discussion of R&D intensity and how it differs across industries. The program then examines recent cross-industry research findings regarding the spending of funds for Advanced Development activities that precede Product Development. We then go through each of the 8 KPIs, about 4-6 minutes per metric. We define each metric, put it in context, show representative values for it, and where possible illustrate the metric in a business or case study context. There will be two polls during the presentation. A question and answer session concludes the program.

The 8 Metrics

  •  ROI
  •  RORC
  •  PRR
  •  PGF
  •  RDE
  •  RDP
  •  RDFPO
  •  RQ


  •  The lay of the land on R&D intensity across major industries.
  •  Pre-publication findings on cross-industry spending on Advanced Development.
  •  8 metrics that incorporate and quantify the performance of R&D spending.
  •  Case study examples of Fortune 500 companies for several of the spending metrics.

Join us on December 6, 2018 at 2:00 PM Eastern Time for this program on 8 Metrics that have negative or surprise effects on ROI and RoR from corporate innovation spending.

The R&D Spending Performance 8-8-8 Webinar Series

The program described above is the second program of three programs on R&D Spending. It focuses on metrics and KPIs. The other two programs focus on conditions in which decisions are made and spending actions that can be taken to better corporate performance.

Do you get the most out of investments in Research, Product Development, and Innovation? Big data analytics are being used by large consulting and market research firms, and by academic researchers around the globe. Together, there are many findings. Our research discoveries are organized into three subject areas: negative and surprise effects, positive and opportunity effects, and metrics that incorporate R&D Spending in their calculations.

First Program:  8 Conditions That Impact R&D Spending Results
[Completed - November 8, 2018 - Recording Available]

The first program focused on factors that negatively impact spending and spending performance. Some of them are controllable, some are not. Eight conditions ranging from spending decisions in boom and bust periods, to overspending and underspending, to the impacts of variable spending and negative events on output and productivity, that lessen output and outcomes were covered.

Third Program:  8 Actions That Increase R&D Spending Output
[Upcoming - January 10, 2019 - Registration Open]

The third and final program is weighted to events, conditions, and management decisions and actions that have a positive or opportunistic impact on ROI and overall innovation performance. All are controllable. We describe eight actions ranging from good CXO behaviors, to data sciences and digital posturing, to timing new product announcements and actively competing for awards, that increase output and outcomes from R&D spending.

Who Should Come

The 8-8-8 Series is an enabling program for professionals that set the budget, are accountable for the budget, spend any part of the budget, or are responsible for output, performance, and results from R&D Spending. Techniques in this three-part series will improve product, project, and/or corporate-level Rates of Return and Return On Investment.

Registration or Recordings

We hope you join us live. If your schedule conflicts, or you would prefer to have a recording for yourself or a management meeting discussion, edited recordings are available. Demo and Full-Length recordings of completed programs on other innovation topics, lasting 4-5 minutes each, are available on GGI's The Tangible Innovation Channel.

Contact Information:
Bradford Goldense
Goldense Group, Inc. [GGI]
+1 781-444-5400 Ext: 205

GGI Press Release