A53 - When Companies Outsource R&D, The Main Focus is NPD, According to Study
Visions, Product Development & Management Association, New York, New York, USA
This article examines outsourcing of research and development work and reveals how much outsourcing goes to new product development versus sustaining engineering on existing products. Results of GGI�s 2002 Product Development Metrics Survey are detailed, with implications for setting priorities between new and existing products and future allocations to NPD.Download this complimentary paper.
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