A23 - Rapid Product Development, Does Your Company Lead Or Follow?
Best Practices Report, Management Roundtable, Inc., Watertown, Massachusetts, USA
1998
This article discusses the four "quartiles" of industry vis-a-vis their track record in product development time-to-market. Why can some companies "get it done" while others simply talk about it? The organizational maturation of PD knowledge will take some time.
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